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Test Bank for Advertising & IMC: Principles and Practice, Global Edition, 10/E - Sandra Moriarty, Nancy D Mitchell & William D Wells

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Test Bank for Advertising & IMC: Principles and Practice, Global Edition, 10/E - Sandra Moriarty, Nancy D Mitchell & William D Wells

This Item is NOT a text book, it is an test bank or solution manual, this item is Test Bank for Advertising & IMC: Principles and Practice, Global Edition, 10/E - Sandra Moriarty, Nancy D Mitchell & William D Wells. Format is DOC or PDF

We mistook some of the book description,so if below book description is wrong, please just ignore it.

About the text book: For introductory training courses in marketing. An easily accessible, well-written, and also student-friendly technique to advertising. Marketing tracks the modifications in today’& rsquo; s dynamic globe of media and advertising and marketing communication–-- along with the effects of these changes to standard practice–-- as well as offers them to trainees through an available, well-written technique. The Tenth edition highlights the boosting relevance of customers as the driving force in today’& rsquo; s marketing approaches, social media, and the Web evolution/revolution. It additionally consists of a boosted IMC as well as brand emphasis. MyMarketingLab for Marketing is an overall discovering bundle. MyMarketingLab is an online homework, tutorial, and also analysis program that genuinely engages trainees in learning. It assists students much better plan for course, quizzes, and also examinations—-- resulting in better performance in the course—-- and gives educators a vibrant set of devices for evaluating individual as well as course development. This program will give a better training and also discovering experience—-- for you and your trainees. Below’& rsquo; s just how: Enhance Outcomes with MyMarketingLab: MyMarketingLab provides proven lead to helping students prosper as well as offers interesting experiences that customize understanding. Boosted Integrated Advertising And Marketing Interaction (IMC) Emphasis: The broader focus of IMC in this version consists of all the various kinds of advertising communication–-- multi-platform, in addition to multimedia–-- and the conversation is ingrained flawlessly throughout the book. Keep your Program Current and Relevant: New examples, workouts, and research study searchings for show up throughout the message. Note: You are buying a standalone item; MyMarketingLab does not come packaged with this content. If you wish to buy both the physical message as well as MyMarketingLab look for ISBN-10: 0133763536/ISBN -13: 9780133763539. That plan includes ISBN-10: 0133506886/ISBN -13: 9780133506884 and ISBN-10: 0133575950/ISBN -13: 9780133575958. MyMarketingLab is not a self-paced innovation as well as ought to just be acquired when called for by a teacher.

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  1. 1. We provide test banks and solutions only. We do not sell the textbook.
  2. 2. All files are sent via email
  3. 3. ***THIS IS NOT THE ACTUAL TEXT BOOK.***