Test Bank for Marketing: An Introduction Plus 2014 MyMarketingLab with Pearson eText -- Access Card Package, 12/E - Gary Armstrong & Philip Kotler

Test Bank for Marketing: An Introduction Plus 2014 MyMarketingLab with Pearson eText -- Access Card Package, 12/E - Gary Armstrong & Philip Kotler

This Item is NOT a text book, it is an test bank or solution manual, this item is Test Bank for Marketing: An Introduction Plus 2014 MyMarketingLab with Pearson eText -- Access Card Package, 12/E - Gary Armstrong & Philip Kotler. Format is DOC or PDF

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About the text book: For undergraduate courses on the Principles of Marketing. An introduction to the globe of advertising and marketing utilizing a shown, functional, as well as interesting strategy Advertising: An Intro shows students exactly how client worth—-- creating it as well as capturing it—-- drives every efficient advertising and marketing method. Making use of an organization and learning design that includes real-world instances and info that aid bring marketing to life, the text gives visitors every little thing they require to understand about advertising and marketing in an effective and interesting overall discovering bundle. The Thirteenth Edition mirrors the most up to date patterns in marketing, consisting of new insurance coverage on online, social media sites, mobile, and other digital innovations, leaving trainees with a richer understanding of fundamental marketing ideas, methods, and methods. Likewise Available with MyMarketingLabTM This title is likewise readily available with MyMarketingLab—-- an on-line research, tutorial, and analysis program designed to collaborate with this text to involve trainees and improve outcomes. Within its organized environment, trainees exercise what they discover, evaluate their understanding, and also pursue a personalized research study plan that assists them better take in course material as well as comprehend challenging concepts. NOTE: You are buying a standalone product; MyMarketingLab does not come packaged with this material. If you wish to purchase both the physical message and also MyMarketingLab search for: 0134472497/ 9780134472492 Marketing: An Introduction Plus MyMarketingLab with Pearson eText-- Access Card Bundle Plan contains: 013414953X/ 9780134149530 Marketing: An Intro 0134132351/ 9780134132358 MyMarketingLab with Pearson eText-- Access Card-- for Marketing: An Introduction .