Tourism: The Business of Hospitality and Travel, 6/E - Roy A. Cook, Cathy H. C. Hsu & Lorraine L. Taylor Test bank

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Tourism: The Business of Hospitality and Travel, 6/E - Roy A. Cook, Cathy H. C. Hsu & Lorraine L. Taylor Test bank

Tourism: The Business of Hospitality and Travel, 6/E - Roy A. Cook, Cathy H. C. Hsu & Lorraine L. Taylor Test bank

Note : this is not a text book. File Format : PDF or Word

ISBN is 0134484487

We mistook some of the book description,so if below book description is wrong, please just ignore it.

About the text book: A comprehensive, global view of the business of tourism The appealing composing style and also hundreds of upgraded sector instances make Tourist: The Business of Friendliness and Travel, 6/e, the best book for trainees taking their first friendliness or tourist course. It checks out the market from an alternative, worldwide company perspective–-- analyzing the management, advertising and also financing issues most important to sector participants. Chapters expose an incorporated model of tourist and also address customer habits, service high quality, and individual marketing. The thoroughness of content as well as recommendations likewise make it ideal for high-ranking hospitality and tourism programs. Readings as well as integrative cases close each part, and also end-of-chapter exercises permit trainees to use their understanding as well as refine their analytic and critical-thinking skills. This version includes brand-new and also upgraded product on social media sites, event management, timeshares, sustainable and also cannabis tourism, and the future of tourist.

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